Category Archives: Web

Developing Website Content – Hints & Tips

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Writing content for a new website can be a daunting task, but with a few tips, anyone can come up with engaging content that is enjoyable and informative to the reader, as well as having excellent Search Engine Optimization (SEO)! Why is Search Engine Optimization important? SEO is critical to your website’s visibility in the online world. Search engines rank sites according to how relevant its content is to a search that’s made. Social Media Today collected a number of statistics surrounding SEO and compiled them in a very informative article: 60% of all organic clicks go to the organic…

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5 Steps to Improve Your Email Marketing

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5 Steps to Improve Your Email Marketing Are you looking for a way to better connect with your customers? Want to have a consistent communication channel to share news, business updates, events, and information? Email marketing is a terrific way to do exactly that – and at a price that’s easy on the wallet! According to a collection of email stats collected by True Ship: 44% of email marketing recipients have made at least one purchase over the past year (Convince and Convert) 56% of businesses say they’re increasing their use of email marketing (iContact) 82% of consumers will open…

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Looking for Awesome Ideas for Your Brand?

By | Design, Print, Signs, Web | No Comments

Looking for Awesome Ideas for Your Brand? At Country Road Graphics, we believe in creativity. We believe in excellence and we believe in character. We believe in Awesome. We are a team of young, energetic, and creative individuals who work together to design, print, and deliver products and services that exceed your expectations, every time. We thrive on being a dynamic place, offering you your ultimate local, one-stop shop. We are passionate about making brands like yours look their best and finding creative and unique ways to let everyone know about your business is what inspires us each day. From branding, logos, and print to campaigns,…

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How to Create an Effective Marketing Budget for Your Company

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How to Create an Effective Marketing Budget for Your Company Marketing budgets are a necessary tool for any business! While word of mouth works great for many companies, sooner or later you will need to set aside a budget and put some focus on marketing. Setting a marketing budget and spending it effectively can prove to be a challenge for many company owners. Businesses will often set aside a budget for marketing and get frustrated when there doesn’t seem to be any return. Oftentimes, this frustration stems from having unclear marketing goals, which leads to overspending in certain unproductive areas,…

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Posts, Likes, Tweets and Shares: Are You Keeping Up with Today’s Language?

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Posts, Likes, Tweets and Shares: Are You Keeping Up with Today’s Language? Facebook, Twitter, and other social media accounts offer businesses a means to stay current and present in online ‘conversations’ – an increasingly important factor in today’s market! By attracting new followers to your accounts, you can boost your online profile, increase traffic to your website and expand the potential for new customers. Posts, shares, likes, and tweets have become new forms of communication, and as a result, we cannot ignore how important it is for businesses to be participating in this world. Is Social Media Really SO Important?…

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Websites Working for You: The Importance of Responsive Websites in an Ever Updating World

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Websites Working for You: The Importance of Responsive Websites in an Ever Updating World Nothing seems to move and change more quickly than our world of technology. We have hardly gotten used to the latest device when upgrades and new products are available! We can now access the Internet from a large number of devices – smartphones, laptops, tablets and more. Building and maintaining a website that provides the flexibility needed to keep up with these trends can, at times, be overwhelming! Using a responsive website delivers the best user experience and ensures that your business keeps in step with…

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What’s the Best Marketing Medium for Your Business?

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What’s the Best Marketing Medium for Your Business? You’ve spent hours planning your marketing budget, days defining important key performance metrics, and what feels like an eternity massaging your brand message. But, at last, the work has paid off and you’re ready to go to market and begin promoting your latest product or service. There’s just one problem. You’ve yet to decide on which medium is best suited to your business message. Should you tweet your big news, or purchase a billboard? Is a website the best way to garner exposure for your organization, or would hardcopy brochures be a…

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Custom Website Design: Why It Pays to Be Original

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Coded to Pixel PerfectionAre you ready to show off & make jaws drop? Check out what we can do! A custom website design is one of the easiest ways to help your company stand out in a crowded online marketplace. This is because a custom website doesn’t just provide you with a unique look, it also enables you to incorporate important tools and features that will benefit your business in the long run. When deciding whether or not a custom website design is right for your business, remember: you want your company to be memorable and unique. The Problem With...
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